Client

A fast-growing Quick Service Restaurant (QSR) chain

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Introduction

The client’s popular burgers and sandwiches were receiving complaints, not due to taste, but because oil and grease seeped through their existing packaging.

The Challenge

Conventional MG poster paper failed to contain grease, leading to messy handling, poor presentation, and declining customer satisfaction.

Our Solution

We introduced Oil & Grease Resistant (OGR) paper, parchment paper for baked items, and aqua-based barrier-coated paper, ensuring food safety, cleanliness, and sustainability without compromising performance.

The Result

Packaging complaints reduced significantly. Customers noticed the improvement, leading to better reviews, increased repeat orders, and restored brand confidence.

Key Takeaway

The right material choice can dramatically improve customer experience and brand perception in food service packaging.

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